Premiership Women’s scores multi-year deal with TNT Sports!
30/10/2023
TNT Sports has inked a ground-breaking multi-year broadcast deal with Premiership Women’s Rugby, marking a historic moment for women’s club rugby in England. Starting this season, TNT Sports will showcase 20 live matches per season, including one match every weekend, semi-finals, and the grand final on June 22, 2024.
This deal extends into the digital space too, with the TNT Sports app becoming the go-to destination for highlights, match reports, and exclusive interviews from Premiership Women’s Rugby games. This multi-year strategic partnership promises to create a weekly rendezvous for fans and clubs, with the aim of transforming the league’s profile.
Speaking with Insider Sports, Belinda Moore, CEO of Premiership Women’s Rugby, shared her enthusiasm, highlighting the pivotal nature of this collaboration, as it creates a weekly appointment for the 1.5 million dedicated women’s rugby fans in the UK to view the game they love. Further demonstrating the enormous potential of this partnership, with the numbers of viewers it will serve to reach.
This significant broadcast deal also complements TNT’s expanding portfolio of rugby content, including men’s Premiership Rugby and European Club Rugby. Serving as a complimentary significant commercial step in the rebrands that both TNT Sport and the Premiership Women’s Rugby have undergone this year.